I wrote my first Purpose Statement in the late 1990s, and – cliche though it may sound – it truly transformed my work, leadership, and life. Being able to clarify who I believe I am and what I’m here to do in one concise sentence impacted all areas of my life and continues to guide me on a daily basis.
Since then, I’ve helped thousands of clients and workshop participants create their Purpose Statements as well. Now I am delighted to offer the process for the first time in an online course! Here’s the scoop:
Write Your Purpose Statement
Primary Objective: By the end of this 4-session online course, you will have your own Purpose Statement to guide your work, leadership, and life!
Each week for four weeks, participants will receive an lesson via email covering one or more of the components of the Purpose Statement. Each lesson typically includes worksheets, suggested exercises, written and/or audio instruction, supporting resources, and a homework assignment. The final lesson will bring the various components of the Purpose Statement together, provide numerous examples of others’ Purpose Statements, and offer a template to help you crystallize your statement.
Course begins mid-April, runs for four weeks, and a portion of each enrollment will be donated to Reach Out and Read.
Would you like a clear, concise answer if someone asks, “What is your purpose?” If this resonates, please join me this spring to gain the purposeful clarity you crave!
Enrollment for this course has closed. Join our mailing list to learn about future offerings!
“Two months ago, if you had told me I’d become a morning person, I would have laughed out loud,” a client recently shared. She then paused, and I realized she was fighting back tears with what she said next: “My new morning practice has changed everything: my work, my productivity, how I parent, how I feel about myself. It has transformed my life!”
She is one among many clients and ASPIRE Success Club members sharing this transformation. What a difference a day – or just a morning – makes!
When your alarm rings in the morning, what are the first thoughts to enter your mind? What actions do you take immediately upon waking to set the tone for your day? Do you typically wake up like a kid on Christmas – or like a person wishing for a much more generous snooze alarm?
I’ve written extensively about my morning practice (like this Huffington Post article) and, though originally developed somewhat out of necessity, I have found it to be one of the most meaningful parts of my day. So I was thrilled to discover Hal Elrod’s book, The Miracle Morning, last year and have spent the first quarter of 2017 discussing concepts from it and other resources in ASPIRE.
Elrod’s Miracle Morning consists of 6 components, or SAVERS: Silence, Affirmations, Visualization, Exercise, Reading, and Scribing (writing). He describes his daily process in fair detail and encourages readers to adopt something similar, whether you dedicate a full hour or just six minutes to the routine.
Since I already had my morning practice firmly in place when I discovered this book, my takeaways might prove a bit different than other readers’:
Say ‘NO’ to Mediocrity.
In many areas of life, we tend to settle – whether by habit, limited thinking, or fear of the unknown that comes with trying something new. “Your entire life changes,” Elrod reminds us, “the day you decide you will no longer accept mediocrity for yourself.” Don’t settle.
Say ‘YES’ To Purpose.
While the actions each morning are important, I love how Elrod focuses more on the reasons behind them: To live a life of intention and purpose. Focusing on personal development, committing to growth, and beginning each day positively pulled him out of inconsistent results and a less-than-stellar lifestyle.
Take Responsibility For Your Life.
We cannot control everything that happens to us, as Elrod well knows: He was hit head-on by a drunk driver, suffered permanent brain damage, and actually died for six minutes. We can, however, choose our response to everything that happens. “It begins with accepting total responsibility for every aspect of your life and refusing to blame anyone else,” he writes. “The degree to which you accept responsibility for everything in your life is precisely the degree of personal power you have to change or create anything in your life.”
The Miracle Morning offers practical, actionable ideas you can implement immediately to begin changing the course of your work and life. Elrod’s powerful personal story, encouraging support, and ability to connect small daily actions to the bigger topics of meaning and purpose make this a truly worthwhile read. I highly recommend reading and implementing. Miracles await!
I don’t believe this has ever happened to me before: I read through most of the book, How Will You Measure Your Life?, with interest – taking notes here and there but nothing too jaw-dropping.
And then, the final chapter of the book arrives…and I highlight the entire thing.
I chose this book randomly while roaming Barnes & Noble with a gift card in hand (one of my favorite life experiences, by the way). The author, an innovation expert and Harvard business professor, offers an interesting perspective of measuring life experiences similarly to business ones. He introduces business theory and innovation practices as a way to answer life’s big questions: Why am I here? What matters most? What does it all mean? His perspective is certainly unique and thought-provoking.
It wasn’t until I reached the final ten or so pages of the book, however, that everything came together and struck me with a profound sense of importance. A few takeaways:
Values are seen in action – not words. Christensen writes, “With every moment of your time, every decision about how you spend your energy and resources, you are making a statement about what really matters most to you.” Like a speaker I attended once shared, show me your calendar and checkbook and I’ll show you your values. An important reminder in our personal lives, work, and family.
Encourage big dreams. I was thankful to see this affirmation of one of my guiding principles. “As a parent,” he states, “encourage your children to stretch – to aim for lofty goals… If they’re not occasionally failing, they’re not aiming high enough.” We can all apply this to our own work and lives, can’t we?
Hold true to your values ALL the time – it’s easier than SOME of the time. When you set guidelines for how you want to live, don’t give in “just this once.” Difficult as upholding your core values may be, it’s easier than regretting where you end up because you gave in. “Decide what you stand for,” Christensen says, “then stand for it all the time.” I love this simple directive.
Do the work to uncover your purpose. The author makes a bold statement here: “If you take the time to figure out your purpose in life, I promise that you will look back on it as the most important thing you will have ever learned.”
My jaw dropped a little here.
I coach and teach the process of writing a personal purpose statement. It was the focus of our annual Spark event last year. I live, breathe, and work in the midst of purpose.
But I can’t say I’ve ever told someone, definitively, that it is the most important thing they will ever discover.
Yet reading this statement, I agree. I just haven’t been bold enough to state it.
Clarifying my values, defining my strengths, and writing my purpose statement truly changed my life. Knowing my purpose has given me the courage and confidence to do things I never would have thought possible nor would have attempted otherwise, from starting a business to raising a family in the way we are raising them to taking healthy risks that have caused me to grow immeasurably.
The distinction comes so clearly now: Pre-Purpose-Statement I was “fine” but floating, meandering, just taking the next step without much sense of grounding or vision.
Post-Purpose-Statement, I feel intentional about my decisions. I choose in favor of my purpose and clearly link my actions to my higher beliefs and the greater good. I have a “knowing” that I cannot say I experienced before discerning my purpose.
And I’m so thankful for the bold way Clayton Christensen stated this. It is how I will now voice my feeling as well.
I recommend this book to anyone interested in figuring out answers to the “bigger questions,” but in particular to business-minded people, young parents (or about-to-be), and those dedicated to creating a culture of growth and meaning in their workplaces, families, or organizations.
“The type of person you want to become – what the purpose of your life is – is too important to leave to chance.” Commit to an intentional, deliberate approach to fulfilling your purpose. It changes EVERYTHING!
When people ask what I do for a living, I often reply, “I help people successfully do what they love.” This mission has served as the cornerstone of the business since the very beginning, fourteen years ago.
Every once in a while, someone will respond, “I wish I could do what I love, but I have to pay the bills.”
If there’s one myth I’d like to dispel in the world of work, it’s that you have to choose between work you love or a paycheck. Work and life are so much more enriching when we focus on and instead of but.
My definition of Doing What You Love is this: Engaging in meaningful work that uses your passions and strengths to make a positive difference.
You can do what you love even if you’re not in your dream job yet. You can engage in meaningful work without changing careers. And you can make a positive difference in ANY role: paid or unpaid, part-time or full-time, public or behind-the-scenes, for-profit or nonprofit, volunteer or employer-based.
Here’s the thing about meaningful work and doing what you love: It’s not so much about the job, the title, or even the work itself. It’s about the spirit in which you do the work. It’s about the mindset you adopt and the attitude you choose to embrace. It’s about doing more of what lights you up and simultaneously lights up others. It’s about making things better than they were, and leaving people better than you found them.
Some particular aspects help you do what you love, and these are often what we focus on in coaching:
* Discover your strengths and how to leverage them.
* Identify your core values and how to honor them at work.
* Reconnect with your passions and structure your day in favor them as much as possible.
* Lead with vision, kindness, and grace – regardless of your title.
* Connect your work to the bigger picture. Become clear on the ‘why’. Know your purpose.
Lebanese-American poet Kahlil Gibran holds special significance in my work and life for a variety of reasons, and I agree with him 100% when he says that work is love made visible.
You can make a living, a difference, and a life – all at the same time – by doing what you love.
So whether you’re currently in your dream job or moving in that direction, make a commitment to do what you love – starting now. Infuse your work with energy. Consider the positive difference you are making and strive to make an even greater one. Through personal development, working with a coach, and other methods of growth, decide that you will engage, serve, and do what you love.
Let your love be made visible as you live, work, and lead with purpose.
As I celebrate 14 years in business this month, I’m sharing 14 lessons – one per post – that I’ve learned (many the hard way) over the years. I hope they help you work with meaning and live with purpose!
One of my greatest “mentors from afar” is Dr. Stephen Covey. His work around values, priorities, and principle-based leadership helped create the foundation on which I built my business and, in many ways, in which I live my life. While I never got to meet him in person, his research and writing have influenced me tremendously.
When I saw the Time Matrix in his book First Things First (my favorite of his), I had a huge aha! moment. How often we give our time and attention to the urgent, merely because it screams the loudest; meanwhile the truly important work gets put on the back burner. His matrix serves as a valuable filter for work, leadership, and life.
Lesson #13: Dedicate Time To The Important. Set aside time for your long-term goals, creating strategy, visioning, reflecting, planning. Don’t constantly let what matters most get pushed aside in favor of ‘the squeaky wheel.’ (Fortunately, when we pay attention to the important consistently, we experience fewer squeaky wheels.)
This weekend I had the opportunity to put this lesson into practice once again. Months ago, I had set aside this weekend for a writer’s retreat. The book I’ve been writing is incredibly important to me and to the fulfillment of my purpose, but setting aside an entire weekend to work on it seemed nearly impossible: How do I step away from the urgent needs of the business, my family, and other responsibilities for an entire weekend to focus on the book? Many things – urgent things – were conspiring to keep me from making this retreat a reality.
But I remembered that while my book may not be urgent, it’s important. And if I don’t pay attention, soon it will be urgent, too.
So I made the necessary arrangements, honored the important, and made it happen. This photo depicts where I spent a good portion of the weekend, creating and writing and putting together the details of a book that will hopefully change many lives for the better – like Covey’s did for me. This may sound dramatic, but it was a life- and business-changing weekend!
As Covey wrote, “The key is not to prioritize what’s on your schedule, but to schedule your priorities.” How can you prioritize the important this week?
As I celebrate 14 years in business this month, I’m sharing 14 lessons – one per post – that I’ve learned (many the hard way) over the years. I hope they help you work with meaning and live with purpose!