Wondering what an entire year of support, encouragement, professional guidance, training, and more would be like? Find out in the 2018 ASPIRE Success Club! We’ve enhanced the curriculum, added new features, and are now enrolling (and filling quickly!).
Once you review the FAQs below, click here for more details and to enroll!
First and foremost, ASPIRE is not a networking group: It’s focused on education, connection, and professional growth. Dr. Christi Hegstad utilizes research, best practices, coaching wisdom, and more to design a curriculum that consistently helps members flourish in meaningful work and purposeful lives.
At the start of the year, members participate in a training to determine the Bold Goal for which ASPIRE will help them achieve and hold them accountable. Then, each month, members receive exercises, worksheets, and Coach Christi’s Challenge to purposefully move forward toward their vision and goals.
Although ASPIRE is not a networking group, in our annual membership survey over 90% of respondents consistently report gaining business or advancing their careers as a direct result of their membership, so that’s a definite plus!
We limit membership to 125 women to ensure everyone has the opportunity to contribute to meetings, participate in social activities, and fully engage!
In 2018 we will use these four books as a launchpad for our monthly discussions: The 5 Second Rule by Mel Robbins, Essentialism by Greg McKeown, The Artist’s Way (and The Artist’s Way at Work) by Julia Cameron, and Playing Big by Tara Mohr!

Some people join ASPIRE with the goal of reading more; others may not read a single page. Either way, you will still be able to fully participate in the discussions.
Your time commitment mostly depends on how much time you choose to commit! At the ASPIRE Virtual level, since there are no meetings or commitments involved, your time involves simply however much you dedicate on your own (plus a 90-minute or so quarterly social gathering, if you choose to attend).
At the ASPIRE Success Club level, you can expect to commit 1-2 hours per month in meetings and gatherings.
At the ASPIRE Academy level, your group involvement will likely total 2-4 hours per month. You will be amazed how much you will gain from those few hours of discussion, meetings, and masterminding!
Like with most things in life, you will get out of ASPIRE what you put into it!
In the ASPIRE Success Club, Dr. Christi leads most of the meetings; periodically, her team of certified coaches – who have also been involved in ASPIRE for years – will facilitate meetings as well. In the ASPIRE Academy, Dr. Christi leads all the trainings and masterminding. (ASPIRE Virtual does not include any meetings.)
Each letter represents qualities on which ASPIRE members focus: Action, Strength, Positivity, Integrity, Relationships, and Excellence. This is truly an extraordinary group of professional women!

Do you have other questions? If we haven’t answered them here, on the ASPIRE website, or in the 2018 ASPIRE – Enrollment Flyer, please feel free to contact us – we are happy to help!
Hope to see you in ASPIRE ’18! We are ready for an amazing year!



Last summer, I did something I have thought about doing for 15 years. I burned 90 of my journals.
That’s right, essentially 90 books of handwritten memories, thoughts, ideas, daily recaps, and dreams. Down in flames. Up in smoke.
For those of you who do not journal, you are probably thinking, “Um…yeah? So?”
And if you do journal and perhaps, like me, have done so for nearly four decades, you may think one of three things, for starters:
1) “How could you? That’s your history!”
2) “Good job – out with the old, in with the new!” or
3) “I have thought about doing that, too…”.
Interestingly, a decision that took me 15 years to make took only a few days to execute.

As I mentioned, I have waffled over this idea for years. A few months ago, after a massive decluttering fit in various areas of my home, work, and life, I felt ready to make a decision once and for all: Either keep the journals and be happy about doing so, or let them go.
To decide, I turned – of course – to my journal.
I asked myself several questions, and a few really stood out:
1. Why do I journal?
2. Why would I save them? (And what would that feel like?)
3. Why would I burn them? (And what would that feel like?)
My responses formed an early decision (confirmation came later, which I will share in a moment). Why do I journal? The act serves so many purposes: I journal as a way to process emotions, solve problems, and vent on paper. I also journal as a method of dreaming, visioning, planning, and creating. I pray via my journal, brainstorm business ideas, and the mindful act of writing helps me understand myself and make sense – or at least strengthen my acceptance – of the world around me.
When I asked myself why I have saved them for so long and why I might continue to do so, I only had one real answer: nostalgia. Interestingly, however, I never go back and read through past journals.
My response to why would I burn them, however, was robust. To feel lighter, to free up the past, to relieve others from the onerous task of deciding what to do with them when I die, to create space – figuratively and literally – for the fresh and new, and about a dozen more reasons.
But mostly, for peace of mind.

For a rather prolific period of my life, I mostly journaled when upset, hurt, angry, feeling especially angsty, or swimming in low self-confidence. I might rant on paper, get it out of my system, and clear my head enough to return to life with a fresh perspective. Journaling allowed me to process through a struggle without taking it out on someone else or saying something I would regret.
In this way, journaling has afforded the opportunity to experience the full gamut of human emotions in a safe, sacrosanct place. As Christina Baldwin writes in Life’s Companion, “Journal writing provides a way we can practice intuitive skills without social embarrassment.” Agreed!
I never went back, however, and wrote how I solved the problem, or how it was all a misunderstanding, or how I was existing on two hours of sleep at the time of writing which may have skewed my perception of reality. If someone came across my journals, especially those from a stretch in young adulthood, they would not have an accurate picture of my life.
I looked at my responses to my questions, explored this through the lens of my Purpose Statement, and reflected. The negatives of holding onto the journals massively outweighed the positives. I made the decision to let them go.
And as soon as I started reading through them in preparation to release them, I knew with 100% certainty I made the right choice. I am not the same person I was in many of those journals – and I don’t really need the reminder of her, either. I saved certain pages and excerpts and meaningful moments (and nearly 30 entire journals, too), and I also took pictures of the covers for potential nostalgia’s sake. But releasing the contents into the shredder and bonfire was easier than I had imagined.
And oh, the closet space it opened up!

Interestingly, once I began freely tossing all those old writings, my concern was not “Is this the right decision?” but rather “Will I ever write in a journal again?” This may sound melodramatic, but I have a very all-or-nothing personality, and I wondered if knowing that my journals may very likely become kindling for future bonfires would keep me from writing.
It has not. I still journal daily.
And that is perhaps the greatest lesson I have learned in this: Journaling, for me, is not about the end result, but rather about the act of writing in and of itself.
As an author and coach, I publish books, articles, chapters, and blogs frequently. I write those with my readers in mind and always try to educate or inspire in some fashion.
But journaling involves being fully present and downloading onto paper what I feel in the moment. My constantly-moving mind struggles with meditation and yoga and other mindfulness practices, yet when I write, I can only think about the words I am physically putting onto paper. I can only be in the present moment. Journaling is my meditation.
So I still journal. Like with a trusted friend, I can pour out my heart however I need to, without censorship, without fear.

Through this process, I realized once again that I do not need to save every word I write. When my dissertation for my doctoral degree was approved, for example, I did not hold onto every past rough draft. What I have dubbed my Great Journal Clearout of 2017 felt a little like letting go of some of my ‘life rough drafts’ as I continue to evolve, transform, and grow.
My decision to let go of old journals may not be the right one for you. Maybe you destroy your journals each time you fill one, or maybe you store them all in a climate-controlled unit and plan to until the end of time.
Maybe the thought of letting them go makes you cringe, in which case your outcome will likely be different than mine.
Maybe you won’t even ask the questions right now because you know you’re not in a space to make a strong, confident decision.
And that’s ok. You do what’s right for you.
For me, while I can question my decisions like a pro, this one (which, remember, only took 15 years to make!) felt and continues to feel 100% right for me. Maybe my next 90 journals will fare differently, maybe not. Either way, I will continue to savor the daily art of journaling for the creative, mindful act that it is, and revel in the clarity and expansiveness that has come with letting go of the old to create space for the new.

Do you ever have moments where the words “thank you” just don’t seem big enough? I’ve had many and, as a writer, I always feel compelled to keep searching for a way to articulate how grateful I am for:
* People who give their all to keep others safe, healthy, and mentally strong
* Children, wise beyond their years, who remind us of the power of openness and inclusivity
* Strangers and loved ones alike who go above and beyond to help
And those are just a few examples.
As of yet, I still haven’t found the ideal word. I’ll keep searching.
In the meantime, for all of you world-changers and difference-makers, I hope a simple, heartfelt thank you will suffice.
I’ve written often about the power of an annual theme (see here and here, for example). Choosing a word or phrase that describes who and how you want to be in the coming year is a clarifying, empowering, and mindset-shifting activity. I am always amazed at how my annual theme plays out in ways I never could have anticipated!
Today I want to take this one step further with you.
First, start by choosing the word you most want to represent you. It could be your highest core value or a word directly from your Purpose Statement. Or maybe it’s the word that best summarizes your goals for the coming year. It might be the word that you know is you at your very best, even if you don’t feel like you always live up to it.
The only real criteria: the word needs to be meaningful and inspiring to you.
Got your word?
Now, in past articles and presentations I’ve shared many ways to hold this word high: Make it your screen saver. Build it into your passwords. Create a visual anchor representing it. I still encourage you to take these actions, as they will solidify your word and make it part of your way of being.
But I also want you to do something bold:
With a large marker, write the words I AM… on a piece of cardstock or in the front of your journal. Then, still using that rich, permanent marker, I want you to write your word.
For example:
I AM ENERGY.
I AM FOCUS.
I AM CLARITY.
I AM MINDFULNESS.
I AM COURAGE.
Essentially, you are staking your claim and making the word part of your present experience, rather than something in the distance toward which you are working or striving.
We conducted a similar exercise at Spark last week, and you could feel the strength and energy in the room rising as each person boldly declared her space! It’s one thing to think it; it’s another to write it large and say it loud.
It may feel awkward at first. You may have thoughts like, “But I’m not actually this yet – it’s what I want to be!”
I beg to differ.
I believe this is who you are at your core. It’s already in you, already a part of you. It’s just been waiting for you to bring it to surface level and commit to it.
You’ve surely heard it said that “I am” are two of the most powerful words in the English language, because whatever you put after them creates your reality. Think about that: How often have you said, “I am tired” – then instantly felt filled with energy? Probably never, you likely just felt more tired.
But maybe you’ve experienced times where you had a rough night’s sleep and felt tired, but rather than stating it over and over throughout the day, you told yourself a different story: “I am energized. I am focused. I am awake!” I bet telling yourself a different story led to a different result.
Keep that in mind as you decide your annual theme – or even your daily intention. Decide who and how you want to be in the world, then commit to it. This simple but profound act could change your life experience!
What word do you choose? Commit to it even more by sharing it on Instagram, Facebook, or Twitter!
Earlier this summer, I finished a retreat on the West Coast and hopped a plane back to Des Moines. I found my middle seat and struck up a conversation with the man next to me. Within moments he had commented on his delightful trip, the unseasonable – but great – weather, his gratitude for having a seat on this plane (an earlier one had been canceled), and the kindness the airline workers always showed him. His smile was contagious and even his bright checkered socks seemed to exude positivity.
The passenger to my other side arrived and, also within moments, shared about his disappointing trip, the awful weather, this frustrating airline, why he doesn’t like where he lives, reasons he hates to travel, even some life regrets. I found myself fascinated, exhausted, and thinking about mindset.
We all have rough days, and even the most positive among us experience anger, sadness and frustration, so no judgment here. But if complaining and focusing on the negative represent your typical mindset, you may be impacting more than you realize: More and more studies are linking mindset to professional success, relationship strength, life satisfaction, even physical health. In short, mindset matters.
Fortunately, you have the power to choose your mindset and develop it how you wish. If you’re ready to up-level yours, consider starting here:
Select your intention. I’m a big believer that how you start your morning sets the tone for the day. Even with the busiest schedule in the world, you can begin mastering your mindset before you even get out of bed: Choose a word that captures who/how you want to be throughout the day — maybe “patient” or “energized” or “focused.” Call your intention to mind any time for an instant shift.
Eliminate your trigger word(s). What do you often say, to yourself and/or to others, that instantly depletes your energy, positivity or confidence? For me, it was “should”; maybe for you it’s “can’t” or “overwhelmed” or “don’t have time.” Challenge yourself to eliminate draining words from your vocabulary and see what happens.
Keep a Success Journal. I encourage my coaching clients to record one win per day — either a general highlight or one specific to their goal. This simple act trains your mind to seek out the positive, plus it provides confidence-building fuel you can review before an interview, presentation or difficult conversation.
Give yourself grace as you begin mastering your positive mindset, knowing that — like all good things and strong habits — it may take a while to stick. But with just moments per day, you’ll notice your perspective shifting, and so will the people around you — even those who only enter your life for a brief plane ride.
Christi Hegstad, Ph.D., is a certified and award-winning coach, speaker, author, and founder of the upcoming fifth annual Spark retreat. Connect with her online at or on Facebook, Twitter, and Instagram at @ChristiHegstad.
This article was originally published by Des Moines Business Record.